If you don’t have a profile of LinkedIn.com – you are missing out!
If your company doesn’t have a profile on LinkedIn – you are seriously missing out
Today I’m going to tell you a few secrets about Linkedin.com that the majority of the SEO world have not grasped as yet – and that includes the majority of the 7000 UK members that are returned when you type ‘Search Engine Optimistaion’ into LinkedIn or the 146000 when you type ‘SEO’ in!
How do I know This?
Because they obviously are not doing it when you look at the results!
Today I’m going to show you how to SEO your personal profile for maximum LinkedIn exposure and Google juice. Tommorrow we will deal with your Company and Products exposure.
SEO for your LinkedIn profile
Sign in or join LinkedIn.com
Take a look at my public profile Insurance Search Engine Optimisation
If you sign it to your Linkedin Account you will see additional SEO.
Firstly look at the use of the keywords I’m targetting! Look at the way they are naturally included into each of the sections, text and personal areas of the profile.
Next make sure you use every available link to your blogs, websites and RSS feeds
Join as many Groups that are on theme for your keywords as you can! These are great because they give you a chance to shout your product message or services to the massive targetted audience, and every one you join increases your ‘range’ of connections or ‘connectivity reach’, which gives you more authority on LinkedIn for your specialist subjects (keywords!).
Create your own Groups – these give you an extra capability to increase you connectivity range and at the same time chuck lots of lovely links about on the discussion and forum posts you create or contribute too and YOU have editorial control!
Look at how I use comma separated keywords for the Specialities and Personal Interests sections!
This is because just like on Facebook these become search keyword ‘Metatags’ for the internal LinkedIn search scripts!
So do a search for any of my keywords and (hopefully ) I show at the top.
Use a posting service and bloglink etc to connect all your Blog and microblogging RSS posts on your profile.
Now just doing all this isn’t going to get you to the top of the Linkedin people seach results for service or job terms like ‘ Insurance Marketing’ or product terms like ‘car insurance’ (check them out!) unless you do the most important thing of All!
Get Connected! Link!
Linkedin is the ultimate on-line Business Network and business social media marketing platform. It is the Facebook for business and is a trusted friend of Google. The more authoratitive people you have as ‘connections’ within your industry the higher you will rank in the LinkedIn search Results!
It’s not about Numbers! It’s about making yourself a power hub!
It’s about Who you Know – Connectivity, Power and Authority!
It’s about where you stand within your specific industry, Who you are connected to and how ‘powerful’ and connected they are. Because I know all the high fliers in my particular industry it’s really easy to get top rankings because my ex bosses, friends, business partners etc are only too keen to get connected.
It’s about who you know, and what you do! Which is the perfect ’social validation’ for Google from the ‘real’ business crowd! This is the heart of getting higher rankings!
So you see LinkedIn search, in it’s very simplistic search way, is actually meritocracy in action!
Do all this right and you will appear at the top of LinkedIn People for your search terms and believe me, a plethora of work will follow , let alone higher rankings for your target sites!
Get Connected and Rank!
Tommorrow how to optimise /optimize LinkedIn for your company and products
Those of you who know me personally will know that there is only one reason I work apart from to support my family…… and that’s Football. Soccer to you guys……
Why Football?
The great British anthroplogist Desmond Morris once wrote a fantastic book and TV series about the beautiful game – check it out on Amazon if you want to understand the madness that is ravaging this country and SA and most other places around this satellite buzzing globe as from Today……
In the UK (not just England) it’s all about identity, where you are from, your colours, pack instinct, local rivalry, top of the league……. etc etc. ……..and it’s about Passion!
Sound Familiar?
Yeah! It’s just like Search engine marketing
But Football is so much more than that because it is SOCIAL!
The only effective Internet Marketing of today is social media marketing, marketing to the crowd!
And where do you find the biggest most passionate crowds?
You got it……..
So with this in mind I started a long time ago to think about how I could Capitalise on this and over the years have built up a very large and respectable network of football sites.
These football sites cover every level of the game from directories at the top of Google to club level sites selling Amazon product feeds, ticket sites, blogs, soccer schools and Football in the Community sites I run for actual professional English league teams and Sports events companies!
I’ve spent a fortune on Football over the years – like I said, it’s passion, and following England at the World Cup and going to World Cup Finals since 1990 has been a privilege…
Thanks to the recession I won’t be in South Africa!
The World Cup Social Media Marketing Experiment
Incredibly world cup tickets are the cheapest they’ve been in 30 Years! If you are in South Africa and can pick them up, you can still get tickets for tommorrows England v USA match for as little as £90!
So that stuffed my idea of making any money on England Tickets
So then came the idea that if all the fans are going to stay at home - let’s market to the England football crowd at home!
Yeah OK – This has to be official!
Only official products and the perfect source was Amazon datafeeds…..
So we set up the England Football Shop!
Now even with all the weight of a very large and authoratitive niche network of football sites, getting to the top of Google for any meaningful buying keywords is going to be very difficult at this late stage of what is effectively ’seasonal marketing’.
So we decided to turn to social media as the prime driver of traffic. We’ve set up the usual Facebook and Twitter accounts and now the experiment commences……..
The hypothesis of the experiment is that we can astronomically increase our reach and sales funnel by attracting ‘friends’ and ‘followers’ by creating continual football buzz!
You can follow along over the next four weeks as we report on various findings about building social media networks in rapido time around an event!
If you are into PPC watch out for our reports on Facebook Ads!
To have access to this Free information from this incredible realtime experiment – just join this site as a member and confirm that you are real!
You can also follow The England Shop now at Twitter and we’ll follow you – and keep track of this unique football world cup social media marketing experiment…..The ultimate guide to crowd marketing!
2 New Tools For Top Google Rankings
Occasionally you might get me to reveal some of the few tools I use to help me dominate the search engine rankings.
Truth is I don’t really use much automation, The system is more about quality and distribution.
Which brings me onto the first of two new tools available this week to help you get to the top of Google for whatever keywords take your fancy! Serious!
Anyone who has read this blog from the beginning will know that we preach the power of obtaining prime real estate on Web 2.0 authority sites and platforms for channelling massive amounts of link juice back to a target site which floats to the top of the SE rankings!. The only totally legal and white hat method of link building by using content.
Well the Web 2.0 master Guru Howie Schwartz has just released his latest version of Conversation Domination – The course that blew open the whole world of using Web 2.0 for top rankings to every savvy internet marketer.
Conversation Domination is a blueprint to link building success using Web 2.0 and Social media marketing for both the beginner and the advanced marketer! Check it out - it’s a steal for what you will learn!!!
Now the next one is a bit black hat and I hope Paul hasn’t taken taken it down but this link shows you what many marketers consider to be the secret sauce of link building! Software Directories!
Now I’ve been toying with this idea for a few years since I found out about the technique – Well Jason potash (comment kahuna) has made it easy for anyone – and I mean anyone to get a lot of links for free using this technique. you don’t need to buy into his product either (which is good stuff) because he tells you how to do it and even offers you a pdf with all the freeware tools you’ll need! Check it out
Did your Rankings suffer in the Google Mayday Update?
Maybe you watched your competition disappear around you in the SERPs?
There’s been endless speculation about what Google did around May 1st!
So much so that the Google Gob Matt Cutts actually came out and admitted on Friday that it was a radical shake-up in the algorithm designed to present better quality pages for long tail keyword search terms. He went on and said that this was a permanent ranking algorithm change and had been thoroughly tested and was here to stay (phew! the Tsunami has passed -for now!)
Here’s a great post on it from SEO world’s Vanessa Fox – http://searchengineland.com/google-confirms-mayday-update-impacts-long-tail-traffic-43054 - which just about explains it all.
To summarize, it appears that sites that present web pages with higher quality information and media at product specific level fair better than those who have typical online e-commerce shop type pages generated on the fly in vertical markets.
There is also a question as to whether the effect has been caused by a realignment of the weight given to internal linking and therefore the size of website in relation to it’s importance in the ranking results…..
Personally I’ve only seen an improvement in my 3 4 and 5 keyword longtails in the highly competitive world of insurance……
Let me know if you’ve been affected!
The age old question is raising it’s ugly head head again
Is it possible to damage a competitors rankings?
or more often
Can a Competitor damage my rankings by link spamming my site?
The answer amounts to the same
Yes!
Woaah! Hold on I hear you say but Google says……………
What does Google say? It seems to me to be saying different things at different times, and most recently it is in what I would call ‘denial’.
The outcomes of the two questions may be the same but the processes are completely different.
Of course it is possible to damage a competitors rankings by getting more pages, more links and using universal search content elements to knock them off their perches – so the answer is yes!
Black Hat better than White Hat?
I went to a casino once in Atlantis and watched disgustedly as hundreds of thousands of dollars was bet on craps. It’s a funny game where the most successful players bet on the loser. There’s always more losers than winners. Black Hatters could rub your nose in the Google dirt, couldn’t they?
Is it possible to damage your competitors website by sending thousands of spammy and bad neighbourhood links to them?
We’ll come back to that!
Can a Competitor damage my rankings by link spamming my site?
We’ll come back to that in a moment
First I want to tell you a story.
I could have called this post how do you trust your SEO company but that’s for tomorrow as it’s an article in itself.
The other day I was speaking to a health insurance company marketing manager of a UK based health insurance company with a crappy hyphenated domain, yeah I mean on-line Uh? What’s that all about?
I was trying to flip a high ranking domain for some cash, when this guy told me that they weren’t doing anything at the moment because their own website had been under a keyword attack and had lost it’s Google rankings.
Uh? Excuse me for being thick a ‘Keyword attack’?
Impatiently he told me that his SEO firm had informed him that black hatters had attacked his site with link spam from bad neighbourhoods and that Google had penalised them by dropping them off the front page for some very highly competitive terms like ‘Health insurance’
Not possible!
I beg your pardon?
Not possible!
Look we employ the best SEO firm in the country that does the ……
Not possible!
So he tells me to speak to his IT manager……
So I go away and do a reverse links look up on Yahoo and check his ranking movements and what do I find?
Indian!
His SEO firm have all been down Brick Lane! ( A reputable curry street in East London) while they outsourced the coment spam to Bangalore!
So I tell his IT manager for free that yes he has probably paid a Google penalty for the quality of his links which the majority of the 35,000 are from spammy off theme directories and comment spam on blogs, however I also point out to him that I and many others noticed a seismic shift of low magnitude in the SERPS at the same time as he lost his rankings!
Caffeine! he says!
Maybe said I. I didn’t tell him that Google rolled out Caffeine to .co.uk nearly a year ago as the test servers.! Every Country gets a major test update when there’s enough Google user data to warrant it. The Mayday update just happened here as well affecting long tails and deep search quality, but only had a slight effect here, certainly no site speed and other caffeine effects that have been constantly rolled our for a while .
In the past they’ve used Taiwan and Korea etc – this time the UK. There’s been a lot of Google big shots living over here (and Ireland ) for over the past year!
Yeah this is the UK and we are watching!
But It got me thinking about linking and doing some research!
The results are shocking!
You might think – Is it really more profitable to spend your time creating thousands of spammy links than creating valuable lasting links for yourself?
This very line of thinking is very misinformed! Word on the street has it that companies with big marketing budgets are paying thousands to negate your marketing efforts while they reap the benefits of scale!
What about if I outsourced to a reputable link building company (if such a thing exists!) to build links to my site and what about if I outsourced to disreputable link building company to build links to you my competitors site.
On top of that I throw in some automated bookmarking to say 50,000 accounts on the same day, repeatedly, hit all the spammy directories with every page of your the competitors site, repeatedly spin your content badly and link back to your site from the spammiest article directories…
Oh yeah and for good measure repeatedly ping your site from 100 automated pingers every ten minutes to get you banned from the RSS directories.
And that’s just for starters…..301’s etc etc
Will all this affect your Google Rankings? If you still need to ask this question you obviously haven’t asked yourself why rankings fluctuate and don’t understand the gravitational pull off what goes up must come down!
The mathematicians amongst you will know that the answer lies in Canonical Correlation Analysis in relation to nodal component loading scores – and whether those weighted values used by Google allow a node ( a webpage ) to have a minus or negative score.
If a bad web page had a score of ZERO then it would have no effect on the rankings, as Google states another website linking to you cannot (they’ve recently changed this to almost impossible as a caveat) hurt your rankings, a zero score would leave your score intact!
The problem is this!
It’s the minus scores in Canonical Correlation Analysis that make the process work!
Are there really companies out there doing this work?
Watch this space!
Soon I’ll tell you how to defend your rankings – not everyone can!
Hello World – The System is back and we’ve got some pretty good stuff for you this Summer that we’ve been researching while the blog has been getting a makeover, and a forced change by Google from a Blogger ftp site to the new Wordpress platform.
Things we are going to be looking at in detail soon are black hat techniques for getting your competitors website in trouble with Google and some blueprints for using social media marketing to dominate the rankings!
Anyway regular readers will recall that a few months ago I wrote a post describing the advantages of Blogger ftp hosting on your own domain, keeping all the lovely link juice for yourself and sitting at the heart of the Google network. The Rasputin Effect
So Do the Google Crew read my posts? – You Bet!
Within a few months they announce that they are killing all ftp sites because it puts a strain on their server resources! What a load of Bull!
Here’s some of the possible reasons they did it.
Insulation and Protectionism. To tie in their soft clients (non techies) even deeper into the Google mesh of gmail, gwave, youtube etc etc and to keep them in the google server circle.
To steer all that lovely link juice that you bloggers have created back to the Google circle and to keep you away from all those other social media sites such as Facebook that threaten Google’s Alexa position.
But probably because they read my post and decided to stop marketers from taking advantage. The SERPS are full of blog listings for every keyword. Google was losing control!
It will be interesting to see how many old ftp Blogger blogs that now redise at www.googlesgotmyjuice.blogspot.com retain their rankings in the weeks to come!
And what a waste of good generic domain names!
GET THIRSTY GOOGLE YOU AINT HAVIN MY JUICE!
Anyway for those of you who are still stuck or have moved your blog to Blogspot already, here’s the solution step by step. If you’ve already moved your blog onto Blogspot, no worries, you’ve got to do that anyway, so you can now follow these steps and move your blogspot blog back onto your own domain and keep all you lovely link juice!
1. Download Wordpress to your PC and follow the quick installation instructions
2. Go to the host of your old ftp blog and download the files to your PC for back up
3. Upload the wordpress files to your blogs server
4. Set up your MySQL database and change the details in the config.php file
5. Activate and set up your wordpress blog and choose a theme
OK thats the normal part…
6. Go to Settings/permalinks and change the format to year/month/post file structure (similar to Blogger’s).
7. Now go back to ftp and delete all the Blogger files from the server including the index.html. Your Wordpress blog should now appear with the index.php file live. If you fail to delete the post files eg 2009/12/ then this will cause conflict later with the Wordpress file structures.
8. Open a new browser window and connect to your blog at blogspot. Now is a good time to grab the template of your old Blogger blog so you can replicate things like all the sidebar changes you made easily in the new Wordpress blog.
9. Go back to Wordpress and go to Tools/import…..Blogger, and hit it! You will be asked to authorise the connection and the process is then automatic.
10. Press the magic import button and your posts and comments and labels will be imported into Wordpress. note the import feature is restricted to 200 posts so if you have more - import 200, check what they are – thend go back to Blogspot and permanently delete the ones you’ve already imported. Then press clear and reimport…..
11. You now need to fix the file names so that you old blogger filenames are the same as the new ones, less the extension .html
This is done by importing a plugin into Wordpress called wp-maintain-blogger-permalinks.php
available from add plugins. Activate the plugin and run it from you tools section. This now now renamed all the imported files from the wordpress format to the original blogger filename minus the html and replaced with a /
12. You now need to make sure that all your old .html posts redirect to your new / posts. This is a laborious task if you have hundreds of posts and is achieved through 301 permanent redirects. however it must be done if you want to channel all your existing link juice to the new blog pages and preserve your rank.
This is done by downloading the blogs default .htaccess file and adding the following lines to the file before the *begin Wordpress section
redirect 301 /2009/06/thenameofyourpost.html http://www.thenameofyourwebsite.com/2009/06/thenameofyourpost/
Unfortunately you’ve got to do this for every post! Happy cutting and pasting!
13. Unlucky for Google – go back to Blogspot and permanently delete the blog – After all even though they don’t exist for offsite content – you would not want to risk any duplicate content penalties, especially as Google has rewritten the blogspot files and given then canonical authority- best to zap them!
All done.. Now comes the hard part of making the site look good and the nightmare of fixing all the rss feeds!
Magick, Hypnosis & Marketing
We live our lives in a series of hypnotic states. Sequentially, one after another!
The very best Marketers create states of hypnosis that cause you to buy their products.
Once you understand what Magick and Hypnosis really are you will be able to control your customers and sell them anything you want, if you apply the rules correctly.
They will be powerless to resist!
What is Magick?
It can be defined as ‘The Art of causing changes in consciousness to occur in accordance to the will of the ‘Artist!
In other words it is a control mechanism over a series of thoughts of the ‘target’
Deep Magick has for a long time been misinterpreted and misunderstood in it’s practition and it is only recently that it has been rediscovered with the understanding of the mechanism that drives and allows the Magick to occur – that is hypnotism.
A typical example of a modern Magus would be Derren Brown who uses multiple hypnotic techniques to systematically entrance his audience and SELL his ideas or suggestions.
In order to understand Magick you must therefore first understand hypnosis and then at the very least acknowledge your that your lifestate is a series of hypnotic trances that you move through in time and space! As human beings we are constantly trying to break out of the hypnotic trance sequences. In doing so we move from one state to another. The art of the self magus is to control the flow and direction.
Once you’ve grasped this you will begin to become enlightened! And empowered!
And it is really a pretty simple concept to grasp when you think about it in your own life!
So what is hypnosis?
Most people haven’t got a clue what it really is and the common ‘look into my eyes’ sleep entrancement TV showmanship, is the biggest hurdle in understanding this mind mechanism.
This is a self hypnotic mandela that if you stare into it for any amount of time will entrance you for the length of you own internal suggestibility…..
So here is the definition of Hypnosis that I like the most, that I’ve taken directly from a paper I’m going to point you towards…
Hypnosis is a state of ‘enhanced’ awareness or suggestibility where the mind is totally focused or centred on one activity or idea to the exclusion of everything else including sensory perceptions that are unwanted or distracting from the point of focus.
Still don’t beleive it exists?
OK, do you remember driving home tonight or did you do it on auto pilot? – You were in your driving hypnotic trance!
Do you ever really ‘get into’ a book, film, TV show or even TV advert where you are oblivious to your real time surroundings? – You were in a hypnotic trance.
Oh yeah, and while you’ve been reading this and trying to understand the points I’m proving – you have been in a hypnotic trance!
Life is a series of hypnotic trances that are either internally or externally generated and terminated.
The later is the realm of the Master Marketer when applied to the crowd!
To read more and understand how to apply these tactics to your marketing try reading Magick & Hypnosis
Beat The System! Join My Psychic School for more enlightenment!
The 3rd generation mobile phone wave is upon us and it’s bigger than broadband!
Think about it, thanks to smart phones,people are getting information even more from
their mobile devices then they are sitting around in front of their laptops or computers.
Up until now, nobody knew the secrets to monetizing the mobile marketing revolution
That’s about to change…
iphones have led to hundreds of similar products all demanding resources from Internet protocols and WWW. Geographical data has suddenly become all imoprtant whether it be a zipcode or GPS co-ordinates.
For mobile phone users – where you are will determine what Ads and Search results you see!
Suddenly the sleeping giant Google has shown its true colours as the world’s largest Geographical Information System (GIS); and mobile web and realtime communications have made it four dimensional!
However the new google phone and accompanying software has gone one step beyond……….
Google has added tracking software to its Google Maps service, allowing mobile phone users to share their location with friends and family, and find other contacts who might be nearby.
The new feature, dubbed Latitude, is part of the Google Maps 3.0 software update, and will initially only be available on BlackBerry mobile phones and those devices running the Windows Mobile and Symbian S60 operating systems. It will be rolled out to iPhone and Google Android users in the coming weeks.
Google said that the Latitude service was designed to answer the question most asked by mobile phone users – namely, “Where are you?”. It uses a combination of local phone masts and Wi-Fi internet hotspots to triangulate a users’ approximate position.
Hugo Barra, group product manager for Google Mobile, said that the service would be particularly useful for groups of friends meeting at a party, rock concert, or outdoor event, or even to see how far from home a spouse is so you know when to start cooking dinner.
“We believe this is the kind of technology that will allow people to meet up more spontaneously with people they happen to be around,” said Barra. “It’s a very intuitive service.”
Once users sign up to Latitude, an icon representing their position, and the position of friends and contacts, will appear on the Google Maps software on their mobile phone. It can even provide directions to help users navigate their way to their friend’s location, and users can click on a friend’s icon to call, text, and email them, or send an instant message. There is also the option to add a “status update”, so that users can see what their friends are doing.
Google Latitude is an opt-in service, which means that mobile phone users will have to give their explicit permission as to whether they want to share their location with friends and contacts. Users will be able to go “off grid” whenever they choose, and can either share specific details about their location, or just the name of the city they are in.
“We thought long and hard about making sure users have complete control over how and when they want to be found,” said Barra. “You have the option of hiding completely from all your friends, or setting your location manually.”
Users who sign up to Google Latitude using their Google login will be presented with a screen explaining the service, and will then be able to invite friends to share their location in return.
Once a Google Maps user receives a Latitude invitation, they can decide whether to accept the invitation and share their location in return, accept the invitation so they can see where their friend is but not share their own location, or reject the invitation completely.
And even once a user accepts a Latitude invitation and agrees to share their location, they are able to adjust how much information about their location they divulge on a contact-by-contact basis.
“This asymmetrical sharing model is very important,” said Barra. “Having individual level controls is also very helpful and allows users to very specifically control the application the way they want.
“Privacy is one of the areas we spent the most time perfecting. The privacy settings are very intuitive, and the controls can be found all over the service.”
The Latitude service will eventually be available on other Google services, such as its iGoogle personalised homepage tool and Google Gears offline synchronisation service.
Hugo Barra said Latitude hade undergone one of the most extensive field tests of any product in Google history. “This product has been in development for a very long time,” he said.
He added that Google currently has no plans to make its latitude service work with third-party websites, such as Facebook and Twitter, because of the need to stringently manage the privacy needs of users.
Oh yeah , don’t you mean protect the data for yourselves google so that you can deliver even more targetted adverts to the phone users!
Anyway what does all this mean to SEO and Internet Marketing?
Well the answer is Massive!
Local Search becomes the winner and your previous searching history will determine the personalised search results.
How can marketers fight back?
Well for one thing try to Geo-code as much of the website copy as possible to ensure you appear for all results within ALL your local postcosde / zipcode catchment area.
Do you have a mobile phone friendly version of your website on a .mobi extension?
No me neither!!
How do you optimise for the mobile Internet?
Are Facebook or Adsense ppc campaigns Mobile Friendly?
Well Howie Schwartz is telling all and more about Mobile Marketing Leadership
I for one will be checking this out!
Beat The System
Thanks Yahoo
Yahoo has correctly identified and decided that this website is THE SYSTEM
http://uk.search.yahoo.com/search?p=the+system
This is the bit I like …….
4,670,000,000 results for
the system:
Now that is Ranking!
Beat The System
Oh, the power of generic domain names!
There are some great posts on how to remove Wikipedia pages from above you in the SERPs – even at Google Knol – so I’m not going to rewrite them here, besides I like Wikipedia, but go on have a search!!
The Virtual Revolution
If you get a chance, watch out for the BBC’s Virtual Revolution series which is currently being broadcast in the UK.
The series give a rather polished view of the development of the Internet but is well worth the watch as it shows how personalisation has evolved.
Episode 4 ‘The Cost of Free’, is particularly good where Dr Aleks Krotoski gives the lowdown on how commerce has colonised the web. The programme looks at how search and marketing dominate our lives.
Without doubt the BBC will syndicate this series around the World and without doubt it’s coming to a small screen near you soon!
If you live in the UK you can watch online anytime at BBC iplayer or visit the Virtual Revolution website
Beat The System
In order to understand how to manipulate the power of link juice, it is first necessary to understand some basic principles of network analysis.
Mapping The Internet
The Internet is a virtual and physical manifestation analogous of the conceptual frameworks defined to measure the real world. In other words it is the same as our existing models for mapping real world connectivity.
Read Basic Elements of Transport Networks
You can see from the map above that all the principles for analysing transportation networks apply exactly to the Internet.
Bingo!
From the map you can immediately deduce the dendronitic or tree like ‘hierarchical’ star clusters located around very high traffic nodes that define the central core!
By definition as this is a traffic view of the Internet the large star clusters defining the centre of the Internet are equivalent to the Alexa traffic rankings in star size or nodal magnitude.
These websites are nearly all Web 2.0 properties where you can place your content with embedded links, thus creating a network structure that is sapping the juice from the Web 2.0 properties.
If your placed content is good then it will attract more traffic and ‘juice up’ your network of links, which shoud be aimed at your ‘moneysite’.
You can further enhance your web 2.0 network by ‘flowing ‘ RSS feed along it at regular intervals. RSS Link/Flow connections will occur naturally as other websites publish your ‘quality’ content!
Thus to be successful at Social media marketing you need to position your website at the centre of the Internet.
By connecting to and having a keyword rich relevant profile on all of the top Social Media and Social Networking websites – you are doing just that!
Losers – Notice also how the losers are defined in cybersapce traffic as being peripheral, stuck up some blind amazonian tributary, life on the edge.
Get Connected!
Beat The System
