Friday, 13 November 2009

How to be a Successful Author at Ezine Articles

Everything you need to know about being a successful author at ezine articles.com


Surf EzineArticles.com

If you're a Twitter user who doesn't follow @EzineArticles, you're missing a lot of great EzineArticles information and training!

The following is a list of (30) assorted author tips, insider info, fun facts and reminders we tweeted in the month of October. Any one of these could have been just the tool you needed to turbocharge your article marketing efforts.

Just CLICK on any of the "ReTweet This" links to auto-populate your Twitter status field. Then just edit for length and retweet to your heart's content!



EzineArticles Tips and Training Snippets:

  • A trap to avoid: Making the focus of your articles about what you are AGAINST. Instead, argue your points about what you are FOR & why. [ReTweet This]
  • Resource Box Tip: Never pretend or say that a self-serving link is not your own when in fact it is. Build TRUST, not deception. [ReTweet This]
  • Tip: Excessive HTML in your article body makes it hard for publishers to use, meaning you and your links get less circulation. [ReTweet This]
  • Punctuation Tip: Reach the period sooner before later. Don't drone on and fail to close your thought. [ReTweet This]
  • Article Writing Tip: Make connections with your readers by envisioning yourself speaking directly to them. [ReTweet This]
  • Article Body is where you GIVE; Resource Box is where you TAKE. [This is one of our core tenants.] [ReTweet This]

EzineArticles Fun Facts:

  • Fact: 6484 articles were Scheduled for future release in the month of Sept by our Premium members. [ReTweet This]
  • Website Magazine's Top 50 Websites for 'Net Professionals named EzineArticles #18! http://is.gd/4zvYk Cool! :] [ReTweet This]
  • No surprise here: 19% of all problem articles not accepted are in the 250-299 word count range. 41% are under 399 words. [ReTweet This]
  • "Mavis Beacon" is an excellent example of an unreal person that is used as an exclusive image to represent the brand in the market. [ReTweet This]
  • EzineArticles members submit an avg of 2+ articles in their article submission session. Smart, because it leverages their time. [ReTweet This]
  • 46.8 percent of EzineArticles members use FIREFOX for their browser! Wow. Best reason to use FireFox? Built-in SPELL CHECK! :) [ReTweet This]

EzineArticles Inside Information:

  • Clickbank Affiliates: We've never allowed clickbank URL's in the past and now we're auto-rejecting at the front door. [ReTweet This]
  • We've significantly tightened up our anti-derivative content filters last week. Yesterday alone 741 articles rejected at the front door. [ReTweet This]
  • How big should your Resource Box be? Between 7-15 percent of your article body in terms of word count and line length. [ReTweet This]
  • Want a reason to keep your self-serving links in the Resource Box and not the Article Body? Links in article body are set to NOFOLLOW. [ReTweet This]
  • We disagree with using iStockphoto for fake/pen author names. Reason: Because the photos aren't exclusive to your name. [ReTweet This]
  • We're not automatically declining articles with locations in the title; but article body needs to deliver specific locale info. [ReTweet This]

Motivational Moments:

  • "Being a published author is a big, fat billboard that says, I'm SMART!" - Arielle Ford [via @LisaDSparks] [ReTweet This]
  • Figure out what your readers want, then think about what they need. Find the balance between the two, and watch your readership grow. [ReTweet This]
  • Enthusiasm is contagious. Market a product/service you're passionate about, and chances are others will become excited about it too! [ReTweet This]
  • Only EXTREMELY rare expert authors can write high value 250-400 word articles. The rest of us deliver value in the 400-800+ word count range. [ReTweet This]
  • Always know your purpose for writing each article. This will keep your content focused, concise, and easier for readers to understand. [ReTweet This]
  • Quality trumps Quantity. If your articles are failing to deliver, slow down, start over and allow yourself another perspective. [ReTweet This]

Misc. Words of Wisdom:

  • Blogging and article marketing are natural partners. Both present info, articles just do it in a non-promotional, more formal way. [ReTweet This]
  • 1 of the biggest advantages of article marketing is getting targeted traffic. You miss out on that if your links don't match your articles! [ReTweet This]
  • Have your checked your ARTICLE DIAGNOSTIC CENTER lately for dead links that need fixing? Fix 'em and get your FREE traffic back! :) [ReTweet This]
  • Looking for fresh content? Try mentoring a newbie! You'll be surprised at how much you learn and a new perspective is fertile soil for ideas. [ReTweet This]
  • Derivative = Spun or re-hashed content that is NOT unique as it delivers the same information only re-worded. This adds NO value. [ReTweet This]
  • Want to improve your readers trust in you, your articles, and your expertise? ADD AN AUTHOR PHOTO to your profile. :-) [ReTweet This]

Have you got a Twitter question? Post it here to get some answers: http://blog.EzineArticles.com/2009/11/article-writing-tweets-to-retweet.html



Hope you found that useful - EzineArticles.com is the Rolls Royce of article sites and it's worth taking some time writing and submitting and offering good quality content if you want to get it indexed high in Google!

Tip- Just like EzineArticles do in the main body of the article, I've made all the links to them rel="nofollow".

I might like them but I don't like my sites leaking my lovely link juice BACK to Web 2.0 properties

Beat The System

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Tuesday, 28 July 2009

Killer Article Marketing Tactics

Articles are just as an important element of the marketing system as any other element, and if you want to be No.1 on Google for your chosen keywords then you have to engage seriously in the art of article marketing.
They are a method of publishing your content with embedded links on an authority site, which gives you loads of High value links juice.

There are two types of article directory :
1. The article authority site.
Those with very strict rules of submission, quality guidelines and human intervention. Silo'd organised quality google food!

2. FFA article directories
Large containers of generally poorer quality content, often spammy with categories unorganised.

My advice to you is only submit articles to the first type. Dont spin or reuse content and keep quality in mind at all times.

TIP - Place two keyword links in the author resource box. one to the homepage url and one deeplink to the subject landing page. Vary your resource box per article!

There are only three places that you really need to worry about -
EzineArticles, GoArticles and Articlesbase.

Ezine is Zeus and all your superior material should be posted here!
God likes articles that are between 500 and 800 words long and contain quality, content written with authority!
Always let God know first!

The other two have excellent RSS distribution and you will find your article reappearing on other article sites, usually complete with your backlinks!

Getting authority, most views, author status etc then becomes just a matter of syndication and republishing! All these sites provide RSS feeds for the articles!

Tip: Promote yourself as an author as well by taking the RSS feeds for your author profile and republishing these! (i've got an army of made up people at the top of G**g for their names!! (wisdom of crowds my arse! tee hee!)).

Beat The System

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Wednesday, 24 June 2009

Through the pain barrier with the King of Content

EzineArticles.com were kind enough to send us ythis email which we think is worth redistributing here.
Ezinearticles.com is arguably the most important of all the article directories, it's only failure being it's Rss distribtion services are fairly non existant

This new article template is the perfect cure for your ideal customer's pain.



This template is based on the concept of pain. More specifically, the pain your ideal customers may experience and the pain reliever you can provide. Two simple questions form the backbone of this template:


  1. What are some PAIN points that your ideal customers experience?

  2. What are some STRENGTHS/BENEFITS your company delivers to remove or prevent those pain points?


Let's imagine you're going to write an article using this template. The article is targeted at small business owners who are curious about article marketing. Some pain points you might consider addressing would be:


  • Pain of losing a competitive advantage

  • Pain of not having traffic

  • Pain of not being recognized

  • Pain of not knowing how to get your articles & message out to the market

  • Pain of not wanting to screw up when trying the article marketing process

  • Etc...


You'd want to pick only (1) pain point for each article. For this particular example, let's say you pick the first one, "Pain of losing a competitive advantage." With that in mind, you then identify the specific ingredients (strengths/benefits) of article marketing that would help relieve this particular pain. Some ingredients (strengths/benefits) might include:


  • Worldwide exposure of your articles, and hence your products or services

  • Scalable marketing

  • Combined benefits of increased website traffic and improved credibility

  • Zero up-front cash investment

  • Highly targeted


The next step is to build your article around the pain point and the prescribed pain reliever ingredients. Each of the ingredients is explained in terms of how it can help alleviate the reader's particular pain.



The article wraps up by summarizing how your suggested pain reliever has many of the ingredients necessary to cure your reader's pain. Then of course your Resource Box gives them a link to obtaining your suggested pain reliever. In the case of this example, that link would probably be http://EzineArticles.com/submit/ or perhaps to the EzineArticles home page.



In a nutshell, the Pain Points article template works like this:


  1. Choose (1) pain point of your ideal customer.

  2. In the first paragraph or two clearly describe the target niche and identify with their specific pain point.

  3. The next paragraph introduces your particular brand of pain reliever and an overview of the ingredients (strengths/benefits) that pertain directly to the reader's pain.

  4. In the following paragraphs, these ingredients are explained in-depth in terms of how each can help alleviate the reader's particular pain.

  5. Before closing the article, be sure to give an example or two of how others have gotten relief from their pain by following this prescription.

  6. The closing paragraphs pull all of the ingredients back together to reinforce your pain reliever as the right one.

  7. Finally, it's important that your Resource Box provides the reader access to your suggested solution for their pain.


At the risk of totally overdoing our medicine metaphor... this particular article template should be an easy pill to swallow. It's targeted, fairly simple to understand and it shows empathy for your niche customers. Best of all, this one template can provide many, many articles. How many is only limited to the number of pain points you can identify.



Set a goal for yourself to write at least (5) articles this week using this template. Then leave a comment here about what you discovered along the way:
http://blog.EzineArticles.com/2009/06/pain-points-article-template.html

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Tuesday, 16 June 2009

How to channel Ezine link juice to your moneysite

Publishing articles on ezinearticles.com seems to be the rage for marketers of every niche and product out there.

but how do you stand out from the crowd and get extra link love from the host?

Well, the answer is actually staring you in the face like most things on the Internet.

Let's take a look at one of my favourite niches and one of the most competitive in the world! (

Car Insurance!!


Scroll down to the bottom of the page and you will see the MOST PUBLISHED articles section .


Scroll down to the bottom again and you will see the first article example in it's most published position.

Now I've told you all this it will probably change, but the principle is the same for any article in those sections


Most Published


How did it get there?

simple.......

1. It's quality information but it actually gets all these extra ezine pages pointing to it because it is the most published article in that section.

Why is it the most published?

Because we have syndicated it across hundreds of web 2.0 properties that are on theme!

Most visited


You'll also see that you can get the same result or double if its the same article by being in the most viewed article section.

how do you get this?

Well this one is not so easy, short of getting all you mates to read it!

But thanks to some tactics from one of our followers at http://www.twitter.com/paulmoran we found @listwarrior who tweets links to his ezinearticles.

easy huh!

Furthermore, by syndicating your articles across the web you are not only going to be the most published, but are also naturally going to rank in the most viewed category as more people have more doorways to find you.
You are also empowering your article within ezines, by empowering ezines itself, because you are passing lots of linkjuice back to it from the sites where it is syndicated to a node at ezines that you have some control over.

Get publishing! and Beat The System

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Thursday, 16 April 2009

Convert Articles to Videos for maximum backlinks

Do you want a whole lot of authority site backlinks for free?

Well if you've been following The System you will know that video syndication is the quickest and easiest way to get thousands of qualified authority backlinks to your moneysite.

But what if you are a writer who has great standing on Article Authority sites like ezinearticles.com but who doesn't know one end of a video camera from another?



Well don't panic , thanks to a great new tool called Article video Robot you can now turn your articles into videos for viral distribution at the flick of a mouse click, without ever having to go near a video camera.

This simple but complicated piece of software sucks in your articles or any other text document you care to feed it with and creates a talking video of your article!

You can change the voices and add background music and pictures of your own and your article comes to life! You can take any piece of text and create a video without ever coming out of the application or going near a camera or video editing software package.

It's virtually idiot proof and creates videos that you can distrbute using its own built in syndicator or by downloading and publishing through Traffic Geyser!

the System thinks this piece of software is Brilliant if a little rough around the edges it gives article writers the power of the camera.

Watch the Traffic Rise and sales soar!



Perhaps the most important SEM and IM tool of 2009!

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Wednesday, 21 January 2009

The System - Modules and Site Map: A to G



The System requires that you understand the following modules and concepts in
order to gain an understanding of how to carry out long term, sustainable Search
Engine Marketing with ROI at breakneck speed



Affiliate
Programs


Articles
Authority Sites









Content

Email Marketing

Generic
Domain Names





We will be covering all of these concepts in various posts and sessions and
will be using these tags as the main index

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