Wednesday, 17 February 2010

Understanding The Flow of Link Power Between Websites

In order to understand how to manipulate the power of link juice, it is first necessary to understand some basic principles of network analysis.

Mapping The Internet

The Internet is a virtual and physical manifestation analogous of the conceptual frameworks defined to measure the real world. In other words it is the same as our existing models for mapping real world connectivity.

Map of the Internet
Click to enlarge

Read Basic Elements of Transport Networks

You can see from the map above that all the principles for analysing transportation networks apply exactly to the Internet.

Bingo!

From the map you can immediately deduce the dendronitic or tree like 'hierarchical' star clusters located around very high traffic nodes that define the central core!

By definition as this is a traffic view of the Internet the large star clusters defining the centre of the Internet are equivalent to the Alexa traffic rankings in star size or nodal magnitude.

These websites are nearly all Web 2.0 properties where you can place your content with embedded links, thus creating a network structure that is sapping the juice from the Web 2.0 properties.

If your placed content is good then it will attract more traffic and 'juice up' your network of links, which shoud be aimed at your 'moneysite'.

You can further enhance your web 2.0 network by 'flowing ' RSS feed along it at regular intervals. RSS Link/Flow connections will occur naturally as other websites publish your 'quality' content!

Thus to be successful at Social media marketing you need to position your website at the centre of the Internet.
By connecting to and having a keyword rich relevant profile on all of the top Social Media and Social Networking websites - you are doing just that!

Losers - Notice also how the losers are defined in cybersapce traffic as being peripheral, stuck up some blind amazonian tributary, life on the edge.

Get Connected!





Beat The System

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Tuesday, 28 July 2009

Killer Article Marketing Tactics

Articles are just as an important element of the marketing system as any other element, and if you want to be No.1 on Google for your chosen keywords then you have to engage seriously in the art of article marketing.
They are a method of publishing your content with embedded links on an authority site, which gives you loads of High value links juice.

There are two types of article directory :
1. The article authority site.
Those with very strict rules of submission, quality guidelines and human intervention. Silo'd organised quality google food!

2. FFA article directories
Large containers of generally poorer quality content, often spammy with categories unorganised.

My advice to you is only submit articles to the first type. Dont spin or reuse content and keep quality in mind at all times.

TIP - Place two keyword links in the author resource box. one to the homepage url and one deeplink to the subject landing page. Vary your resource box per article!

There are only three places that you really need to worry about -
EzineArticles, GoArticles and Articlesbase.

Ezine is Zeus and all your superior material should be posted here!
God likes articles that are between 500 and 800 words long and contain quality, content written with authority!
Always let God know first!

The other two have excellent RSS distribution and you will find your article reappearing on other article sites, usually complete with your backlinks!

Getting authority, most views, author status etc then becomes just a matter of syndication and republishing! All these sites provide RSS feeds for the articles!

Tip: Promote yourself as an author as well by taking the RSS feeds for your author profile and republishing these! (i've got an army of made up people at the top of G**g for their names!! (wisdom of crowds my arse! tee hee!)).

Beat The System

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Wednesday, 1 July 2009

Death of the Newspaper - Arise Sir RSS - The Birth of Peoples Journalism

In case you haven't noticed there's not so much rubbish on your doormat these days!
Thanks to the green revolution of paper free news - The Internet! - our letterboxes are far less full of spam and junk, whether they are local FreeAds style newspapers or national celebrity milking rags, like the British Gutterpress.

Hurrah! Bye bye bad old media with your introverted political claptrap and stories about nobodies being outed for doing the things that 'everyone' does! ....

Hello world!

Yep! in case you haven't noticed - and there are many 'local' niche papers that will survive the current ' transformation' in information (news) delivery...

The old 'bastions' of news, those deciders of what we want to hear! the free press, the fourth estate - are going bust!

Bye Bye! the death of another hierarchical structure should not be mourned! it is a move towards wisdom of crowds! More better diversified information of size!

Here's an interesting view from Two old farts who have lost their Industry - The old press - journalism

Bow down all ye and gaze upon the New News of the World in AWE - Shock and AWE!

RSS will provide people with their choice of news from their trusted authorities.

Similarly RSS will be used to construct websites of authority and distribute - syndicate to be more precise, content to other hubs worldwide!

RSS is the lifeblood of content driven marketing and the Social Web!

Now what's the fuss about those old 33rpm's

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Saturday, 27 June 2009

Watching Googles SERPs being manipulated - Blog Spam and how to do it properly

We don't teach you these trick's here, well we do actually, but what we don't do is advocate them for long term SERP success at Google and definitely not for creating an optimized network structure.....however these tactics will bring you short term success and if the keyword is rich enough - lots of filthy lucre.

You do have to spend quite a bit of money upfront on Indian SEO services though, but if you do it right and more importantly in the right places, then the riches can be milked from the traffic before you get whacked by Google....even better if you let someone else do all the work (like the Indians), but we'll talk about that later.....

So what am I talking about?


In a couple of words - Web 2.0 comment spam! Blog Link Spam!

why blog links are spam

I'm talking about paying lots of Indians (under the pathetic guise of SEO services) to go and make hundreds or thousands of comments on blogs (and other social media websites) that allow you to, all over the world, thus building up authority via the wisdom of crowds that Googles ranking algo relies upon.

More explicitly the wisdom of the crowds that is determined through one way links from authority sites using Kansky's algorithm of nodal authority.

So who is doing this and where is it working?

(Did I detect squirms from many of our readers? - don't worry its not you we're outing today!)

Unless you are Australian! (Cmon chaps the Ashes is starting isn't it!!!)

I'm going to show you an example of who is doing this, how it works and also how to take advantage of someone elses spam!

Right, one of first things we teach here at The System is to keep an eye on your keywords, particularly the SERPs for your targetted keywords.
Pay particular attention to who else is in the market - your competition - who are they? why are they there? where are they getting their links from?

So when we started to see an AUSTRALIAN Website shooting up the rankings for a very competitive keyword - we want to know WHY?

More importantly we want to confirm our suspicions, because we remembered the cheeky POMS had spammed our blogs a few weeks before!
(By the ways it's you Australians that are POHM'S - Prisoners Of Her Majesty)

So who are we talking about- well a website that has been giving Moneysupermarket.com a run for it's money (on SEO services).....

Ratedetective.com.au!

Check out their backlinks on Yahoo.com Spam and drill down for links to a particular product that they have been spamming like Income Protection

Visit the blogs and you will see that they have made lots of posts using Indian SEO services, using the keyword Income protection thus benefiting from the name/site link alllowed on most blogs.
They've mostly signed up as a user, which takes a minute, to take advantage of the keyword user name.

Cheeky Aussie gits - it's not the way to do things long term and if you don't keep the buzz up it will soon drop off - keep an eye of the sites rankings in Google!

Here's a link for Income protection as they, and a few other Choice Australians I could mention, seem to be hitting it as hard as Moneysupermarket do!

TIP - Take advantage of all those millions of SEO Indians hard work in finding these FFA links and post away to your hearts content - if you can't beat them - join them

It's the Wisdom of Crowds!

SO HERE'S HOW TO GET LINKS PROPERLY WITHOUT PENALTY

Now here's how to do it using optimized networks constructed of RSS! (don't bother to click the link - it's a recursive one to make sure I still rank No.1 for that term when people start to copy my ideas!



Think RSS! it satisfies the 4 necessities demanded by the wisdom of the crowds!

RSS is the wisdom of the crowd - you dont PUSH it on people - People CHOOSE it!

RSS is the solution!

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Sunday, 21 June 2009

The Recursive or Infinite Loop - Power RSS Marketing

What came first - the chicken or the egg?

Today I want to tell you a secret about the recursive loop or infinite loop.

In laymans language a recursive loop is - A link back to yourself - you probably even do a little bit of it yourselves already on your home sites navigation!
You most certainly are trying to achieve this very end in your link building practices!

the recursive loop and internet marketing

In programming terms a recursive loop is a no-no in structured sequential logic, as the program would never end, although clever programmers use the function to do clever stuff!

In systems terms it's also usually a no-no because infinite repitition is not what is usually required!
You certainly would not expect to see recursive loops in an optimized linking network, would you?

Well guess what?!!

for Internet Marketers a recursive loop is

GOLDDUST!

Why?

2 little words I mentioned earlier - infinite repetition!

Imagine a system that would generate infinite repetition of links (with no duplicate penalties)

Well guess what folks - It already exists and it's OUT THERE - you just need to learn how to put the components together

You are so going to want to buy our system !
It's coming soon and it's going cheap!
I want everyone to know about this!

I'll be releasing the first part

Social Media Marketing in a New World Order

When I get a 1000 twitter followers

Twitter @paulmoran

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The Secret YouTube RSS Feed! Video Pipes for marketing

As Nick says "when I ran across this..."

Wow - in part two of The System we are going to show you how to mash up and use RSS feeds for chunking large volumes of links around the web automatically using optimized network structures, but for those of you who are into video marketing- watch this!



great stuff nick!

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Saturday, 6 June 2009

Why RSS is the link glue for SEO

RSS has become the global de-facto standard for online content syndication.

Every page you create or web 2.0 property or object should provide an RSS feed with the exact content you want to syndicate - your link!

RSS feeds allow many web 2.0 websites owners a simple way to consume your RSS feed and display its contents on their websites.

Every time you update your RSS feed, for example when adding a blog story, the content on your syndication partners' websites is updated too. If you're syndicating content to a thousand other websites and web 2.0 properties you have created for vthis very purpose, all of them will receive the same updated version at the same time you update your RSS feed. Easy, simple, cheap and streamlined.
more importantly - you get heard! and you get links you've created, every time someone takes your feed.

BIG TIP! - why not make web2.0 properties from your own feeds?



MASH IT UP and avoid duplicate content penalties!

And because this is a standard there are now countless online web properties and RSS tools available to make this process straightforward for even the newest marketer.

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Thursday, 28 May 2009

RSS for SEO

It's really simple syndication but it really seems to scare people away! An RSS file is just an XML file available for copying.



RSS is an integral part of Search Engine Marketing these days and it is imperative that you have feeds from your website or content you've created for web 2.0 properties.

RSS allows others out there, good and bad, to grab your content for their own purposes.

RSS allows and encourages and some advanced techniques for viral spread, so it is imperative that you have links back to your money pages in the first sentence or two of the RSS feed as this is often the only part of the feed displayed.

More importantly RSS allows you to create new web 2.0 properties, and therefore new authority links! without having to rewrite and redistribute the content each time it changes, and without incurring Google duplicate content penalties!

More about how to really take advantage of RSS in the mewmbers section soon!



Beat The System

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